Research Proposal

My Proposal topic is:

How to create awareness about pet adoption and care in Delhi.

Some questions I would like to research the following questions under this:
1. How to create this awareness?
2. What are the existing modes are used to create such awareness.
3. What are the existing strategies used to create such awareness.
4. What kind of content will be useful for my target audience? (Stories, information on acquiring pets and taking care of them, which dog to buy, how to take care of them etc.)
5. How can I study the look and feel for the same?

Appropriate tools:
1. Interviews of veterinarians, dog shelter heads.
2. Questionnaires to approach dog lovers and owners which and will be based on R
3. Literature review (News about dogs, shows, pet related stories and films)
4. Identifying the target audience: urban, young, have a basic income to be able to
take care of dogs, dog lovers and owners.
5. Case Studies of 5-6 families that own pets and their stories.